OpenAI vs Claude vs both: which AI model your chatbot should use
OpenAI (GPT-4o / GPT-5). Default pick for general-purpose support and lead-gen bots. Cheaper per use, quicker to start replying, broadest model selection (4o-mini for cheap routing, 4o for quality, o1 for reasoning). The right default if you don't already have an opinion.
Anthropic Claude (Sonnet 4.6 / Opus 4.7). The right pick when conversation quality matters more than cost, sales chatbots, in-app product help, anything where tone and how it declines requests affect the experience. Claude also handles very long inputs (200K tokens), so it shines for "talk to my docs" use cases where you put a large knowledge base into the prompt.
Both, with routing. The mature pattern for serious chatbots: send short, simple questions to GPT-4o-mini at $0.15 per million tokens, and send complex or high-stakes questions to Claude Sonnet at $3 per million. WebTwizz builds the routing if you ask for it: you describe the rule ("if the message is over 500 characters or mentions account or billing, use Claude"), and the AI writes it.
Both integrations are ready in WebTwizz. Connect once and the keys are stored safely in your project, ready for your app to use.